In this post, you’ll get loads of topics for your Facebook Live broadcasts and Instagram Live livestreams, so that you never run out of ideas for your livestream marketing strategy (and you can turn your strangers into total raving fans, in no time!)
BIG NEWS! Livestreaming all the rage and it shows no signs of stopping. After gaining loads of steam with Periscope (RIP basically) and now going crazy with Facebook live, Instagram Live, Youtube Live – are taking over to allow entrepreneurs and business owners to bring their audience along for the ride behind the scenes of their life.
Personally, I love it. I’ve started a few months after Periscope was released and although I no longer use Periscope itself, I have been in love with Facebook Live ever since it was released for verified pages several months ago, and I now use it regularly on my page, profile, AND in my free and paid Facebook groups.
And I am super excited about Instagram Live. I have been trying to get back into Instagram and what makes Instagram Live different is that it allows for TRULY live streams – in that, there are NO replays. No 24 hours replay like Periscope has, and no “always” replay like Facebook has.
It’s really cool. SO, if you’re a marketer or an entrepreneur, you might want to make sure you bring in a livestreaming strategy into your business. If you don’t, you’re majorly missing out on incredible opportunities that come from having your prospects connect with you in this deeper way.
In no particular order, here are some ideas for your next or future Facebook Live broadcasts and other livestreams. Now you’ll never run out of ideas!
1. Do a live Q&A about your topic of interest
2. Share the setup at your office or studio
3. Share your favorite [insert you area of expertise] tips
4. Give a cooking demonstration
5. Do a “get ready with me” scope (putting on makeup, doing hair, picking outfits for an event, etc)
6. Share your favorite place (to work in, relax in, etc)
7. Show off your adorable pet and the tricks it can do
8. Read your blog post out loud or do a supplemental video to it
9. Do a mini webinar / training
10. Offer relationship advice (if you’re a love coach, for dating; if you’re an entrepreneur, what about team or client relationships)
11. Draw something fun
12. Looking over your shoulder as you set up your technology, systems, funnel, etc
13. Share a movie review
14. Share a book review
15. Do a book reading
16. Share your reading list focused on a genre
17. Karaoke scope or lipsyncing
18. Read the news (& include your own commentary)
19. Paint a landscape on location
20. Share (or teach) a dance routine
21. Do a live workout
22. Makeup or hair tutorial
23. Do an interview with someone you’re currently with
24. Do an interview with someone as they are on Google Hangouts or Skype
25. Live stream an event or conference (make sure this is okay before you do it, always ask permission)
26. Behind-the-scenes as you get ready to go on stage, run a webinar, etc
27. Adventures in foreign countries or other cities across the world
28. Stream your presentation or speech as you give it to an audience
29. Practice or prep for your real in-person speech by doing it for Periscope people first
30. Discuss what you learned today
31. Share what inspires you
32. Share your progress on your goals
33. Share your philosophy on life and/or business
34. Share your followers your collection of XYZ
35. Unbox something live
36.Test headlines for a blog post or product name
37. Offer advice or tips around business, life, marketing, finance, etc
38. Share your mistakes and what you learned from them along the way
39. Share a case study of a client of yours (with their permission)
40. Tell secrets
41. Do a networking session for the participants
42. Share a family event (for private scopers)
43. Introduce viewers to your new favorite band
44. Tell a ghost story
45. Raise funds or donations to a local charity
46. Invite people to your local or online event
47. How you stay motivated or inspired
48. Your biggest obstacle in life/business and how you overcame it
49. What you’d tell your younger self
50. Things you wish you knew before you XYZ
51. Why you do a certain thing differently than most
52. Things you learned during an event/conference
53. List out some of your favorite brands that help you do XYZ
54. Your favorite tools to make your life easier
55. The best investments you’ve ever made
56. Your morning routine
57. Your nightly routine
58. Dance party
59. Shopping trip
60. Announcing something big and juicy
61. Hosting a giveaway or contest
62. Something crazy that happened to you
63. How you travel and your tips for easy traveling
64. Cook something live and share the recipe
65. How to do something most people don’t know how to do
You’ll notice there’s a lot of ideas here. These can work for your business page OR profile OR something else. It will all obviously vary based on your unique business, but if you’re a growing and budding influencer in the making, a public figure, your people want to know about YOU and your life too, not just your business
Enjoy!
(This post originally appeared on KamilaGornia.com before my simplification process)