After sifting through a ton of online marketing tools and resources, we curated the official Heart Behind Hustle® resource list. These straightforward, insanely valuable services and trainings will help you scale up, and blow up. We use every single one of these tools in our businesses today, and wouldn’t recommend them if we didn’t think they were powerful. Bookmark this page now so you never lose this resource list!

Essential Resources for Business Setup


Get a Domain Name & Website Host: Bluehost.

So you need to build a website? You'll need a website host. If you're new and WPengine is out of your budget, Bluehost is the next best thing. This is the hosting you'll need to create your own Wordpress website with ease. Plus, it's probably the most cost effective option out there (while keeping the quality high!). This is a great web host I recommend.

You can get web hosting for just $3.95/month using this link.


Get Your Email Marketing CRM: ActiveCampaign.

This is the email marketing / email automation platform I currently use and love. We switched from Infusionsoft after 3 years and wanted something more affordable and still powerful, with all the integrations. AC has been very helpful with that so far, and I'm a big fan!

Try out ActiveCampaign here.


For Processing Payments & Using Affiliates: ThriveCart

This is the shopping cart software I use and love them! You can integrate it with Stripe, Paypal, and many other payment processors and know everything will be in one place. You can do affiliates in here, set up funnels (with upsell and downsells), and coupons and more. I switched to this after using Infusionsoft, and trying SamCart and LOVE this way more - plus it's just a one-time fee, no monthly charges! YES! (its competitor is SamCart) You can see a video about it below.

>>>> Get your invite link into the software here.


For Page Building: ClickFunnels.

This is my favorite platform for sales funnels! That is, creating landing pages, sales pages, order forms, and all the other things that make my list building and sales smooth and easy. It also allows you to create membership sites and have an email platform within it (although that's not how I personally use it). Best of all, you can share sales funnels with other people. In fact, I often share my funnels with my students so they just have to copy & paste & edit to make them work. Easy peasy!

 You can grab a free 14 day trial here


For Creating Lead Gen Quizzes: InteractQuiz.

This is my favorite quiz platform! In case you didn't know, quizzes are the next big thing in marketing and they're an incredibly effective way of generating loads of leads. Plus, they're just so fun to create!

Get started for free using this link.

Making Sales & Delivering Programs


Affordable Course Platform: Podia

This is the membership platform I recommend to all my clients and students who want to sell courses. Not only is it easy to create your course in the platform, but you can also get people enrolled, do cross-sells, upsells, and much more. It's the best solution for someone who doesn't want to deal with crazy technology or tons of customer service questions from your students. This is also the most affordable option that's the highest quality out there!

>>> You can get Podia using this link. <<<

Other Resources We Recommend


For webinar software: Crowdcast

This is the webinar platform I use and recommend for all of my clients. It allows me to do a multi-stream into Facebook, YouTube, and others, plus it is SUPER easy to use, enjoyable, and you can even do Q&A coaching - bring someone from the audience on camera with you. Plus, audience members don't have to download any plugins!

>>> Try out Crowdcast here <<<


For Facebook Groups CRM: GroupKit

I use this tool with all of my free Facebook groups to automate the process of collecting emails from each member request. You can also tag users so it's like a built-in CRM! It is truly an ESSENTIAL tool if you use Facebook groups for client acquisition. This has created a database of ideal client's feedback, plus they get added into my sales funnel right away with just a click of a button. I've saved hours each week from using this PLUS I get clients WAY faster too.

>> Check out GroupKit Here! <<



This is a sibling of WebinarJam except this platform is focused on automated evergreen webinars! If you haven't done any yet, they are an incredible way to increase your sales on demand, plus when used in combination with WebinarJam you can literally turn your previous live webinars into automated ones with just one click!

You can get a full 60 day trial for just $1 using this link.


Deadline Funnel.

This is a total MUST for anyone who is doing evergreen funnels, or even launches. You'll get to create countdown timers to install within your sales pages, tripwire pages, and even within emails - so the deadline is the same across all media for the person seeing it. No confusion, no weirdness. Makes your sales funnel run smoothly, creates a real urgency, and generates way more sales!

Get a free 14 day trial right here

Watch A Few Of Our Favorite Videos.

Want my entire library of resources and tools we use at Heart Behind Hustle®?

Grab the free resource (with nothing held back) plus our reviews, tips, and tricks to using each one - for free - right here!